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Course Lessons

The New Science of Selling: Overview

1 The science of selling: how to get people to buy what you sell, the emotional journey and psychology of today’s buyers

2 The context of buying: how customers change their approach based on the product offering

3 How to identify and focus on your ideal customer and ignore everyone else

4 How enterprise buyers make purchase decisions, and how to stay ahead of their strategy

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The New Science of Selling: Overview

How to identify and focus on your ideal customer and ignore everyone else

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